Millennials receive the lion’s share of marketing strategies. Most marketers have spent years strategizing for millennials – their ideals, buying habits and desires. Every marketing message today is geared to all this. But let's not ignore that Generation Z is here and are already making purchase decisions. In fact, Gen Z is the next big
There isn’t a situation in life that can’t be responded to with a F.R.I.E.N.D.S. quote. Feeling overdressed? Could you BE wearing any more clothes? Disagree with someone? It’s a Moo point. What about keeping secrets? They don’t know that we know they know. It might be almost two decades since the sitcom aired its final
Wondering whether blogging is still relevant for your business in 2021 and beyond? Some simple numbers could answer that. B2B companies that published 11+ blogs per month generated 3X more traffic than firms blogging less than twice a month, says an article by HubSpot. Given that almost the entire world went online for all their
A term that was first used in 2017, neo banks or challenger banks, as they are called in the UK, are living up to their name. These fintech-based banks are giving the traditional banking system quite a run for their money (quite literally). Although neo banks operate only via digital means, such as mobile apps,
LinkedIn is the most professional of all social media sites. Studies have found that 93% of B2B marketers consider it extremely effective for leads. Further, 51% companies acquire a B2C customer through LinkedIn. As of March 2021, the platform has about 740 million members in 200 countries, with over 55 million registered organizations. So, consider
Dogecoin started as a joke. When founders Billy Markus and Jackson Palmer designed a cryptocurrency using the popular grammatically challenged Shiba Inu meme dog as a mascot in 2013, they did not intend to create a feasible alternative to Bitcoin (BTC). Instead, they set out to make a crypto that invited intrigue due to its
Unless you’ve been living under a rock for the past year, you’ve probably seen the Reddit army move markets. While several factors, like the economy, business decisions, fund managers, market pandits, and insiders continue to have a major impact on the markets, another significant driver has come in the form of influencers. A tweet is
The COVID-19 pandemic has had a profound impact on teaching pedagogies and strategies for learning assessment. In effect, the pandemic overturned even some of the most strongly held beliefs about K-12 and higher education. It highlighted that the frameworks that had so far been used for education delivery might no longer bring the best results.
US stocks ended the holiday-shortened week on a strong note, with tech shares leading the rally. Investors once again started buying tech stocks on the easing of bond yields from their recent highs. The 10-year Treasury yield slipped 7 basis points to about 1.68% on Thursday, after hitting a 14-month high of around 1.77% in
US stocks ended the holiday-shortened week on a cautious note, amid a rise in Treasury bond interest rates. US Secretary of the Treasury Janet Yellen told reporters that further fiscal stimulus is needed to help the country get back to full employment, despite some economic reports pointing towards a recovery. Meanwhile, the Labor Department reported
